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Wall Street Journal Echoes Fears About Legal Industry

Posted by on Apr 26th, 2012 in Blog | 0 comments

Wall Street Journal Echoes Fears About Legal Industry

We recently reported about predictions that over half of the world’s high-end legal work will be disappearing or losing its profitability.  The gist of the story is that companies will still pay law firm rates for: - Advocacy (e.g. high-end litigation) and - Counseling (long term strategic advice),  but not for: - Content (providing information about legal issues) and - Process (analyzing contracts, discovery, etc.). At the 13:15 mark of this video, Jennifer Smith of the Wall Street Journal cites a trend that seems to mirror this...

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Yes, Virginia, business development IS a skill set

Posted by on Apr 5th, 2012 in Blog | 0 comments

Yes, Virginia, business development IS a skill set

In The BigLaw Partner Lottery, Stephen Harper describes the BigLaw experience as two-step lottery, with few winners.  In the Comments, a LegalAdvice.com says, “Young, newly admitted attorneys need to learn how to market their firm, run the daily operations, administer a support staff and work as a team to accomplish goals. Most new firms I encounter cannot survive beyond 12-18 months.” LegalAdvice’s 12-18-month life It’s not only green lawyers who lack – and desperately need – the skills to get and keep clients. (I won’t...

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Half of the High-End Legal Work Disappearing; Adapt…or Drown

Posted by on Apr 3rd, 2012 in Blog | 0 comments

Half of the High-End Legal Work Disappearing; Adapt…or Drown

If you didn’t think the legal market was undergoing a massive upheaval, try to wrap your head around this idea:  In a few years, more than half ($80+ billion) of the world’s high-end legal work will have either lost its profitability or disappeared entirely. In The $60-Per-Hour Lawyer—Why Dewey Isn’t Ab-Normal, Paul Lippe discusses the legal market’s New Normal, as explained by Jeffrey Carr, the General Counsel of FMC Technologies. According to Mr. Carr, lawyers do four things: Advocacy – representing the client’s...

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How can young lawyers, in a large corporate firm, “bring in” clients?

Posted by on Apr 2nd, 2012 in Blog | 0 comments

How can young lawyers, in a large corporate firm, “bring in” clients?

So asked a young lawyer in the Corporate Lawyer group on LinkedIn.  It triggered a predictable spate of suggestions, e.g., “network with law school classmates,” “be active in the state bar,” etc.  Here’s my reply: OK, I guess somebody will have to be the contrarian here. Enough about building relationships with other lawyers, whether in-house or private practitioners. Every lawyer is trying to develop relationships with in-house counsel, which is like a trying to catch fish by going to a spot where there are 500...

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Five correctible reasons why you’re unable to predict future business

Posted by on Mar 28th, 2012 in Blog | 0 comments

Five correctible reasons why you’re unable to predict future business

It’s time to challenge the widespread belief that you can’t predict future business.  Whether tacitly or explicitly, most lawyers probably agree with Tom Wallerstein‘s assertion that “The major disincentive to growth is the inability to predict future business.”  Under the title “From BigLaw to Boutique: Scaling Up and Down” in the March 8 edition of Above the Law‘s Small Firm Weekly, Tom presents a cogent analysis of the tensions between “hire now and risk not having enough work”...

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“Too Good for BigLaw”

Posted by on Mar 26th, 2012 in Blog | 0 comments

“Too Good for BigLaw”

“Regional schools (such as Chicago Loyola) seem to be making partner at higher rates than the elite schools (such as Chicago).”  So observes Indiana University Law Professor William D. Henderson in his March 17 post on The Legal Whiteboard.  He continues: “My good friend and provocateur Vivia Chen has posted a stir-the-pot column on the recent NLJ 250 Law School Hiring Survey.  The title of the column, ‘Too Good for BigLaw,’ is classic Vivia, speaking to our fragile egos as people and lawyers.  Reviewing the data on associates...

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Are You Ready For The Law Firm Final Four?

Posted by on Mar 15th, 2012 in Associate Training, Big Law, Blog, Business Development, Business Model, Buyer's Market, Client Teams, Competition, Market Position, Marketing, Mergers, MidLaw, Sales, SmallLaw, Thought Leadership, Training, Vetting | 0 comments

Are You Ready For The Law Firm Final Four?

With a huge spike in law firm “mergers” (read: acquisitions), law firms need to stop the madness and start increasing PPP by using existing lawyers to generate new revenue.  I bring this to light as a more positive type of madness gets underway: college basketball’s “March Madness” — the road to the Final Four.  Reaching the Final Four is a badge of honor that virtually ensures long-lasting success for the four schools’ basketball programs, and comes at the expense of the competition —...

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Achieving Thought Leadership – Fast, Efficiently, & Free

Posted by on Mar 7th, 2012 in Blog, Business Development, Business Issue, Buyer's Market, Competition, Contacts & Referrals, Cross Selling, Door-Opener, Gaining Access, Getting Found, Industry, Market Position, Marketing, Private Practice, Prospects, Thought Leadership | 0 comments

Achieving Thought Leadership – Fast, Efficiently, & Free

A reader of our blog, from India, contacted me looking for guidance on his legal services business. The company provides assistance to individuals based in the U.S. who are facing legal proceedings in India, and don’t want to travel all the way there. He writes, “The hurdle which I am facing currently is finding customers who want this kind of service. I am sure there are a number of individuals who have legal issues (Property cases, Divorce cases, etc.) back here in India, but I am unable to reach them with my concept, so any...

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“Not your father’s client team.” Episode #04: A Bold, Audacious Goal

Posted by on Feb 24th, 2012 in Big Law, Blog, Business Development, Buyer's Market, Client Retention, Client Teams, Competition, Cross Selling, Door-Opener, Industry, MidLaw, Opportunity, Planning, Relationships, SmallLaw | 0 comments

“Not your father’s client team.” Episode #04: A Bold, Audacious Goal

If you’re trying to stimulate breakthrough performance and commitment, you’d better have a purpose that’s worth it.  If you offer potential team members a bland, vague mission, you’ve already failed.  Stop now.  You have no chance. As Daniel Pink pointed out in Drive: The Surprising Truth About What Motivates Us, humans are hard-wired with three core needs: Autonomy (Pursuit of) Mastery Purpose larger than oneself Incremental improvement (yawn) is what we all have to do every day.  It’s not much of a rallying cry to...

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“Not your father’s client team.” Episode #03: Why teams struggle and fail

Posted by on Feb 21st, 2012 in Big Law, Blog, Business Development, Client Retention, Client Teams, Competition, Cross Selling, Door-Opener, Industry, Mid Law, Relationships, Thought Leadership | 1 comment

“Not your father’s client team.” Episode #03: Why teams struggle and fail

Client teams fail to deliver on their promise for many reasons, but I put these two at the top: 1. No meaningful purpose. 2. No role clarity. Client teams became the new bright, shiny object for law firms in the early 2000s, with big firms predictably aping each other in the rush to create teams, then outdoing each other in the team declaration race.  ”We have 50 client teams!” “Oh, yeah, well we have 100.”  ”That’s nothing, we have 150,” and so on.  I have searched the literature and can find no...

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